FONTANA
As a brand designer, my objective was to create a captivating and unique visual identity that reflects the essence and values of the brand. The brand, known as Fontana, aimed to redefine the cannabis industry by promoting a modern and sophisticated image while embracing the natural origins of the plant. Through a carefully crafted combination of typography, color palettes, and imagery, I developed a brand identity that struck a balance between elegance and approachability, appealing to both connoisseurs and newcomers alike.
The clean and minimalist design elements showcased the brand’s commitment to quality and authenticity, while the incorporation of organic textures and botanical motifs paid homage to the natural origins of the product.